Must Read
Billboard Battle of the Year: IndiGo’s Bold “Sleep With Your Wife” Ad Sparks a Hilarious Clapback From InstaAstro
Possibly one of the most entertaining moments of OOH marketing that India has witnessed in recent times, two brands transformed Delhi's skyline into a full-blown comedy arena-all thanks to a…
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Latest Advertising & PPC
Why Thai Ads Keep Making the World Cry
“My Dad is a liar.” If you’ve ever watched Thai advertising, you already know what’s…
Oatly Bends Paris Advertising Rules With a Self-Aware Wall Mural
Paris — Oatly has sparked conversation across the advertising world after rolling out a campaign…
McDonald’s Tried an AI Ad. The Internet Said “No.”
McDonald’s recently rolled out an AI-generated ad that left people more confused than impressed. The…
Blinkit and Zomato Redefine Outdoor Advertising by Turning Billboards into Cultural Moments
In India there are a lot of billboards. Most of them are trying to get…
BBC’s Dracula Billboard Is a Masterclass in Offline Creativity — and a Sign of What’s Coming in 2026
When the BBC started its Dracula series they did not use things, like QR codes…
Coca-Cola x WWF’s Living Billboard: A Marketing Idea That Feels Even More Relevant Today
Marketing & Brand Strategy News — Back in 2011, Coca-Cola partnered with WWF to launch…
